Retailers’ efforts to lure shoppers to stores with experiences still misses

Retailers are still coming up short on winning shoppers over with in-store experiences.More than one-third of shoppers said they “feel nothing” when asked about their initial reaction after shopping in stores, GPShopper found in its latest report, “Reality of Retail: Consumer Connection.”GPShopper’s study, which was conducted with research firm YouGov, asked roughly 1,200 U.S. adults[…]

Consumers Excited About Auto Technology 

U.S. automakers and suppliers need to innovate and differentiate to capture new business and build brand equity, according to a study from Nielsen.Selecting and integrating the right advanced technologies — ones that drive business performance, product differentiation and customer loyalty — is essential, according to the report.Nielsen annually conducts AutoTECHCAST, a syndicated study of consumer[…]

New Standard For Smart Devices Launches At CES

Connecting IoT devices from different brands may soon become seamless, thanks to a new device language from a leading IoT standards group.The ZigBee Alliance, which comprises more than 400 global companies, just launched its dotdot language at CES.The idea of dotdot is to establish a standardized device communication platform for IoT devices that allows them[…]

11 Mobile App Development Trends That Are Here to Stay in 2017

2016 brought a ton of potential, and app developers can enhance their skills if they have insight into the latest mobile app development trends. Smartphones have become an inseparable part of our daily lives. Waking up with a morning alarm, using Whatsapp, listening to music, reading news, watching YouTube videos, checking mail, updating project statuses, and[…]

Tech ‘utopia is creepy,’ according to Nicholas Carr 

Fully automated, self-driving cars are likely decades away from being a reality, says Nicholas Carr, the author whose books about technology and culture seek to curb the heady enthusiasm regarding the digitalization of everything.Nicholas Carr.“I think a lot of the visions of total automation assume that every vehicle will be automated and the entire driving[…]

Sales Of Bluetooth Headphones Surpass Wired For First Time

The rumored drop of the headphone port on the iPhone may not be as painful as some feared.According to The NPD Group, Bluetooth headphones accounted for 54 percent of U.S. dollars sales for the first half of the year — the first time this has happened. Growth was spurred by decreasing average sales prices (ASPs):[…]

How Mobile Ad Tech Pioneer Kim Perell Positions Amobee For Growth

The Ad Tech and Marketing Tech worlds are burgeoning but fast consolidating sectors as marketers and their ad agencies seek to gain better control over the fragmented media and mobile device landscapes.  Understanding and tracking consumer behavior across device and media channel in order to provide more relevant and personalized messaging is today’s marketer’s Holy[…]

Tech leaders challenged daily to sort through a crush of new security apps 

A tech leader’s day can be unpredictable, but Ginny Davis, CIO at entertainment services company Technicolor, can rely on one thing: She’s guaranteed to get an email from a new security provider urging her to check out its latest and greatest technology.Davis says she values “the evolution in the fight against hackers” and considers the[…]

Qualcomm announces new Snapdragon Wear 1100 processor for wearables 

While it makes plenty of processors for mobile phones, Qualcomm isn’t putting all its chips in one basket — the company’s latest Snapdragon Wear 1100, revealed here at Computex in Taipei, is meant for wearables, but unlike the earlier Wear 2100 announced earlier this year in February, the Wear 1100 has a more focused outlook.Instead[…]

Tech groups say FBI shouldn’t be allowed to do mass hacking 

Congress should block proposed changes to rules governing U.S. law enforcement investigations that could give law enforcement agencies new authority to hack thousands of computers, several tech and advocacy groups said.25 best cities for jobsTech positions are among the in-demand jobs in most of the 25 citiesREAD NOWCongress should stop the proposed changes, approved by[…]