The real reason America controls its nukes with ancient floppy disks 

America’s nuclear arsenal depends on a surprising relic of the 1970s that few of us may recall: the humble floppy disk. It’s hard to believe these magnetic, 8-inch data storage devices are what’s propping up the most fearsome weapons humanity has ever created. But the Department of Defense is still relying on this technology to[…]

Diversify Your STEM Workforce: The Employer-College Connection 

If the goal is to hire an engineering workforce that reflects the population at large, then employers in the science, technology, engineering and mathematics fields are failing. Consider that African-Americans comprised 3.6 percent of the engineering workforce in 2013, while Hispanics constituted 6.6 percent and women accounted for 14.8 percent, according to the National Science[…]

Predictive Consumer Experiences: The Promise Of The Internet Of Things 

The Internet of Things and personalization are a good mix.Knowing the customer in the moment is a key part of this, of course.This means using a ton of data – in real time – to determine a person’s at-the-moment needs based on past activities.But the path to personalization is hardly an easy one, since legacy[…]

Bots, Messenger and the future of customer service 

In the 1970s, CFOs sat with CEOs and devised ways for upset consumers to not be able to get compensation easily. They put up automated phone systems and arcane and inflexible policies and rejoiced at how little the company had to “give up” to complaining customers.And this system worked… until social media gave every average “Joe” the[…]

Technology entrepreneurs: Tech is part of everything

More and more people claim to have “fallen into” a technology career rather than actively pursue one. According to a panel of entrepreneurs, this is because technology is slowly penetrating every sector and profession.Girls in ICT Day, which took place on 28 April 2016, is designed to encourage more young women to take an interest[…]

IoT market valuation slated to reach $1.88tn by 2022

The valuation of the global Internet of Things (IoT) market is expected to hit $1.88 trillion (£1.25tn) by 2022, according to an analyst note from Hexa Reports.Growth in the Internet of Things (IoT) market is expected on account of a rise in internet connectivity and the pervasiveness of technology. Additionally, the venture-capitalist investments of technology[…]

Please don’t learn to code 

There’s an idea that’s been gaining ground in the tech community lately: Everyone should learn to code. But here’s the problem with that idea: Coding is not the new literacy.If you regularly pay attention to the cultural shenanigans of Silicon Valley, you’ve no doubt heard of the “Learn to Code” movement. Politicians, nonprofit organizations like[…]

What Marketers Should Know About Today’s Ever-Expanding Technology Landscape 

Now that more marketers are taking technology into their own hands, it’s crucial that they stay up to date on the ever-expanding space. eMarketer’s Bryan Yeager spoke with Scott Brinker, co-founder and chief technology officer at interactive content software provider ion interactive and editor of the Chief Marketing Technologist blog, to get his latest take[…]

10 myths marketing technology vendors want you to believe 

When shopping for marketing technology (martech) software, should you believe everything the vendors say? That depends on the merchant, the product category and a number of other important factors, according to Scott Brinker, editor of the blog and program chair for the March 2016 MarTech USA conference in San Francisco.Today’s top storiesiPad Pro: 14[…]