Local Businesses: How to Rank Your Business’ Website in Google Local Search Results 

Ahhh. The good old days! It used to be fairly simple for local businesses to rank high in Google’s search engine results. Local search is typically much easier to rank for than a national company – there’s less competition in your local area. However, Google has made changes to local search that makes it even[…]

5 Essential Search Trends That Will Impact Online Revenue In 2016

The search and content marketing world has undergone some major changes during 2015. The stage has been set for a shift away from producing content for its own sake. Instead, there is a trend towards the use of search and social data to guide content creation. This development will be a critical part of boosting[…]

Google Dominates In SEMPO Survey, 60% Say Yahoo Not Relevant

Some of the greatest challenges in managing paid-search advertising campaigns begin with destination pages, agency budgets, and finding talent, according to research released Monday from the Search Engine Marketing Professional Organization (SEMPO). Source: Google Dominates In SEMPO Survey, 60% Say Yahoo Not Relevant 11/03/2015